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Improve Your Copywriting Skills … 7 Ways to Improve the Copy on the Next Web Page You Write
By Nick Usborne
February 25, 2008 (02:08:25 pm)

Web copy expert Nick Usborne reveals seven ways to ensure your web copy is the best it can be.

An Interview with Expert Catalog Copywriter Jay White
February 20, 2008 (05:18:13 pm)

Catalog copywriting expert, Jay White, reveals what sets catalog copy apart from regular copy.

Who is Elmer Wheeler … and how can he boost your response rate?
By John Wood
February 11, 2008 (01:56:57 pm)

AWAI staff writer John Wood highlights Elmer Wheeler, one of the pioneers of persuasive writing. Using Wheeler’s tested selling techniques can boost response and transform your copywriting career.

An Interview with Real Estate Copywriter Marte Cliff
January 23, 2008 (05:11:22 pm)

AWAI-trained copywriter Marte Cliff provides tips on writing for the real estate market.

Quick Tip: How Vector Magic Can Sharpen Your Image
By Kristin Schwarz
January 03, 2008 (11:36:48 am)

Kristin Schwarz shows you an easy way to fix blocky images.

How to Improve the Clarity of Your Writing
By Mark Ford
December 24, 2007 (11:46:39 am)

Michael Masterson shares a valuable writing tool that can help you improve your writing clarity.

Quick Tip: Speaking a Common Lingo With Copywriters
By Will Newman
November 29, 2007 (11:30:43 am)

Will Newman shares some of the common lingo used by copywriters.

Fitness Guru Matthew Furey Gives You the Secrets to His Success
November 28, 2007 (04:46:51 pm)

In an interview, fitness expert Matthew Furey shows how direct response marketing works to build an exercise business.

Quick Tip: The AWAI Peer Review System
By Will Newman
November 26, 2007 (11:29:26 am)

An explanation of the peer review system Michael Masterson recommends.

Alan Serinsky on Writing Great Copy for Supplements
November 07, 2007 (11:46:14 am)

Alan Serinsky shares his tips for writing great copy to sell supplements in the alternative health market.

An Exclusive Interview with Self-Help Copywriter Catherine Cairns
October 17, 2007 (04:28:51 pm)

Self-help copywriter Catherine Cairns shares tips on launching your career in the self-help market.

The Lift Note: Direct Mail’s Secret Weapon to Boost Response
By Kristin Schwarz
September 20, 2007 (03:21:42 pm)

Kristin Schwarz reveals the importance of a well-designed lift note.

5 Cardinal Rules of Web Page Layout and Design
By Kristin Schwarz
August 23, 2007 (03:10:46 pm)

Kristin Schwarz gives you five rules you should follow when designing a website.

Secrets of a Master: Why This Headline Works
By Mark Ford
August 20, 2007 (10:39:34 am)

Michael Masterson shows you one small change that gives your headlines more power.

Quick Tip: How to Boost Impact with a Scholar’s Margin
By Kammy Thurman
August 09, 2007 (03:08:52 pm)

Kammy Thurman shows you how to use a scholar's margin.

How to Remove Type from Clip Art
By Kammy Thurman
July 26, 2007 (03:00:31 pm)

Kammy Thurman shows you how to remove type from clip art.

How to Avoid "Business Opportunity" Scams
By Katie Yeakle
July 23, 2007 (10:31:59 am)

Katie Yeakle shows you how to recognize and avoid a “business opportunity” scam.

How to Design a Super-Simple Tear-Off Flap
By Kammy Thurman
July 12, 2007 (02:54:12 pm)

Kammy Thurman shows you how to design a tear-off flap.

Top 20 Religious Mailers
July 05, 2007 (04:09:28 pm)

Discover the names and websites of twenty top mailers in the religious sector.

FastStone – A Free, Fast Image Browser
By Kristin Schwarz
June 27, 2007 (02:51:53 pm)

Kristin Schwarz shares where you can find a fast and free image browser.